INOVAI SERIES

The INOVAI Series was first released as a challenge and a promise to continue pushing the boundaries of innovation, and the 2024-2025 INOVAI Series is no exception. The bi-metal construction of 303 Stainless Steel and 6061 Military-Grade Aluminum gives the new INOVAI lineup the supreme feel that players have come to expect from Bettinardi putters, while precise engineering achieves higher MOI values and ideal COG placement. The 2024-2025 lineup features more options than ever before, with four neck styles offered on each model, more left-handed options, Armlock for players seeking more stability, and Counterbalance for players looking for more balance and control. By definition, innovation is the introduction of new methods or ideas to improve something established. It is a concept that cannot be achieved; only pursued. Relentless in the Pursuit of Innovation, our 2024-2025 INOVAI Series continues to introduce new ideas to the long-practiced yet ever-changing art of putter design.